دانلود کتاب:

Getting Digital Done: An Executive Guide to Growth and Transformation by Eric J. Bertrand PDF

نویسنده: Eric J. Bertrand

پیش نمایش کتاب

Today’s world is moving at a rapid pace. As technologies improve and markets change, companies need to be able to adapt and transform to meet the demands of their consumers. But the process of “going digital” takes more than a simple change in tech. Sometimes, a complete change of operations is needed.

In Getting Digital Done, the author team from Mod Op, a leading technology consulting firm, show how any company can enact significant change in their company to implement digital solutions. And as you’ll learn, the actual technology is the last thing to consider. Follow along as the authors tell a story of a company struggling to adapt. The CEO consults with Mod Op who presents a compelling strategy for digital implementation. Along the way, you’ll discover the importance of obtaining buy-in from the people who will deliver the work and, and you’ll find a framework for implementing a digital strategy within your own business.

By the end of the book, you’ll understand the next steps you need to take to undergo a digital transformation. Change isn’t easy. But with the right plan, you’ll be well prepared to navigate the shifting demands of the modern world.