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Product-Led Onboarding: How to Turn New Users Into Lifelong Customers (Product-Led Growth Series Book 2) by Ramli John PDF

نویسنده: Ramli John

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Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves.

They expect the product to be intuitive. Easy. And fast.

What’s more, they want more than they paid (or didn’t pay) for, and they want it now.

So, if their first date with your product is anything but silky-smooth, you risk losing out to the competition. Add to that a few, unfairly poor reviews and you’ll be more than just stuck.

In this book, you’ll learn the simple 6-step strategy used by giants like Mixpanel, Ubisoft, and Outsystems that will get you more loyal clients in a fraction of the time.

Best of all, it’s a process that will easily become second nature.

Learn how to:

Grab your customers’ attention from the get-go.
Make it easier for users to get good at using your product so they are more likely to use it.
Match value with behaviors and get users addicted to your product.
Win loyalty and praise by making clients feel like a VIP.
Involve sales and high-touch support in the onboarding process.
Rinse and repeat, and watch your business grow while you sleep.

Get this right and your new users will thrive with your product, and become lifelong customers.