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Getting Past No: Negotiating in Difficult Situations by William Ury PDF

نویسنده: William Ury

پیش نمایش کتاب

Negotiating can be tough, especially when the other side is uncooperative or emotions run high. This book offers a step-by-step approach to breaking through resistance and turning adversaries into allies. With actionable advice and real-world examples, it teaches you how to handle difficult conversations with confidence and composure.
Key takeaways include:
Staying calm under pressure and managing emotional reactions.
Building bridges of understanding, even when disagreements arise.
Reframing conflict to create opportunities for mutual gain.
Turning “no” into a path forward without compromising your values.
Whether you’re facing workplace challenges, personal disputes, or high-stakes negotiations, this book equips you with the tools to navigate conflict, build trust, and find win-win solutions. Perfect for anyone looking to communicate effectively and achieve better outcomes in tough situations.